A tendency toward the future “economy” is starting to be seen by many. No, it’s neither the economy of health care or the economy of government bailouts. You’ll need to know what to do if you want to take advantage of this trend and succeed since it is considerably more powerful than any of those so-called “new economies.”
1. The creation experience economy is the new way to win business.
It’s not about selling products anymore; it’s about providing experiences that people want.
2. People don’t buy things anymore. They buy experiences.
They want to feel something special, they want to have fun, they want to learn something new, they want to connect with others, they want to feel inspired.
3. We live in a world where we are constantly being sold to.
We are bombarded with advertising messages 24/7.
But what if we could create our own experiences?
What if we could make these experiences happen?
4. The creation experience economy gives us the opportunity to do just that.
It gives us the power to create our own experiences.
5. In order to succeed in the creation experience economy, we need to understand how people think.
People don’t buy stuff anymore. They buy experiences, and they want to feel something special.
6. If you want to build a successful company in the creation experience economy you need to provide people with experiences that they want.
You need to give them the feeling that they are doing something special.